Triumph of platform is more than its scalability

Easiway

Let’s start with why.

Why is the platform business model conquering industries after industries around the globe? Well, it’s because of its flexibility to help business to scale up more, create new values and changes our lives.

Businesses can stand on platforms together and get lifted up, up and beyond. Look at Uber, AirBnb, Amazon and more. Platforms are touching many aspects of our daily lives and expanding.

Anything can happen with it. You can create values by mixing and matching different blocks of products made by different businesses or even individuals like you and me. No real need to go through the hassle of M&A. Actually, the simpler it is, the better.

Small or big, you’re in as a producer, consumer or developer who can add useful functions for other players. But on one crucial condition: You have to add value. You just need to tug really hard at the right timing.

A good platform is a collection of motivated players that aim to become a vibrant community. It’s democratic. Platforms rely on the network effects to work. They need to attract more players to interact and create value.
It’s easy to grow fast and efficiently.

Platform has been here all along. But why it is dominating the markets now?

The millennials, young adults born after 1980, also known as Generation Y, are taking over the boomers now. They have been through a hard time after the 2008 recession, triggering them to rethink what it means to be successful.
According to a 2011 data by the Career Advisory Board, young adults ages 21-31 wanted jobs that had a sense of meaning.

What does meaning mean? Emily Esfahani Smith and Jennifer L. Aaker’s joint study states that “People who lead meaningful lives feel connected to others, to work, to a life purpose, and to the world itself.” They find purpose in life in doing good for others and “orient themselves to a larger purpose.”

Platform’s success can go an extra mile if it keeps reminding its players that they are here to create value and purpose bigger than themselves. Adding reviews of your Uber drivers boost service quality of the whole platform. Bringing in more hosts on Airbnb allows consumers to have more options around the world. Adding friends on Facebook introduced new and diverse content on the Internet.

Little by little everyone can contribute and change the world. People are willing to be a part of big movements so platforms are here to stay.

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Making the most of it with GaryVee

See video here: https://goo.gl/TKN7FE

See video here: https://goo.gl/TKN7FE

Many have been asking me how we got Gary Vaynerchuk to get on our rides in Hong Kong. So here is how the story goes.

We met Jan Smejkal at RISE 2016 for the first time. He posted on Facebook startup communities for a meet up with other fellow Hong Kong startuppers so we met up and kept in touch.

Rumor has it Jan stalked Gary in New York vigorously earlier this year and finally convinced him to talk on stage in Hong Kong in the wake of this year’s Rise Conference. Perseverance always wins.

We got connected with Jan and decided to give his and Gary’s crew a ride from the convention center where Rise was held to the venue of Jan’s Startup Grind talk gig in Central.

15 minutes was how long the ride would take. Pretty short. So our question was: how to make the most of it?

Jan and Gary are vloggers so obviously they will have camera crews with them. So we got an eye-catching white Model X and wrapped it around with our brand. We had little water bottles with our logos on it and had stickers all over.

We set up team members at the starting point and end point to capture it all on video. Of course, cameras were installed inside the vehicle, too.

We had a tight budget with no professional camera crew and had only three team members. Smartphones, one Gopro and two Xiaomi Yi Action Cameras were all the equipment we had. The magic was to take all shots in the same 16:9 aspect ratio.

It was far from perfect but meticulous planning and rehearsals made it all work.

Luckily, our designer Joohan was fluent in After Effects and with the magic of editing and music, this video came to be alongside other numerous contents for our Facebook page and blogs.

It could have just been a simple task of getting Gary from one place to another, but we’re glad we made the most of it by documenting it and sharing this fun experience with others.

As the Gary saying goes, “Have the audacity to go for it.”

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How to cancel a trip on Easiway

Ahoy, Easiway users!

Here is how you cancel a trip on the app. Hope you don’t have to use this function.

But hey! You can always come back.

How to book return trip on Easiway

So you already made a trip. Go to “Booked Trip” after you open the app.

How to cancel a trip 1

Okay. Let’s say you want to cancel the one on the top. Let’s click that.

How to cancel a trip 2

Now click on the top right three-dotted icon.

How to cancel a trip 3

And, finally hit that “Cancel Booking” button.

If you cancel two hours prior to requested pickup time, you will get a full refund. But if you cancel after that, we are sorry to say that there is no refund. Please keep this in mind when you make a booking or cancel one.

For more info, visit us at www.geteasiway.com or drop us a line at support@easi-way.com. We will get back at you within 24 hours.

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How to edit your booking on Easiway

Ahoy, Easiway user!

Here is a guide on how to change your trip on the Easiway app.

As long as your trip doesn’t start within the next two hours, you can change your trip.

Extra cost will not occur for the change itself.

But you will have to make a new payment for trips that cost more. For example, if your edited trip calls for a longer distance, your previous payment will be cancelled and a new payment will be made.

First of all, open the app.

How to edit orderAfter you have made an order, you want to edit right? From this screen, hit the “Booked Trip” menu.

How to edit 1Click on the trip you want to edit.

How to edit 2Next, hit the three-dotted icon on the top right and select ‘edit.’

How to edit 3Now, click on the info that you want to change. It will be a similar process with making a booking.

How to edit 4

If no price has occured, there will be no re-charging your payment method.

If you have any question, drop us a line at support@easi-way.com or visit our website at www.geteasiway.com

Happy riding, everyone!

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How to Add Credit Card on the Easiway App

Ahoy, Easiway users! Here is your simple guide to add your credit card on the Easiway App.

Open App

How to add credit cardYou will see this page after you have opened the application. Click on the hamburger-looking icon on the top left.

Add Card

how to add credit card 1Click on ‘Payment’! To see this shot below.

how to add credit card 2Here, tap to add your credit card. You will see a notification that says:

how to add credit card 3Hit confirm. You can either scan or insert by keyboard your credit card number, expiration date and CVC.

Now you are all set to make those bookings! Enjoy the rides!

For more info, reach us at support@easi-way.com or visit our website at www.geteasiway.com.

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How to Book Hourly Rides on Easiway

Ahoy, Easiway users! Here is your simple guide to make hourly bookings on the Easiway App.

Open App

how to book hourly order 1We say “Hi!” with this page here. Go on ahead and click the second menu that says “Chauffeur Service”.

(If you need to add your credit card, click the top left hamburger icon and hit “Payment”.)

Time is of the essence!

how to book hourly order 2Of course, you need to let us know when to pick you up.  Click “Date & Time”.

how to book hourly order 3This will be page you will see but skip it and click “Hourly” on the top of the calendar. And, you’ll see this page below:

how to book hourly order 4Now, select date and pickup time. Also, insert how many hours will you be using the car. “All Day” will insert 10 hours.

For travels in Hong Kong, the hourly charge is 300HKD for van and luxury sedans, like Alphards and Tesla Model S. You need to select at least three hours of use.

For cross border travels, Alphard will pick you up and you have to use at least 10 hours. Price starts at 3,000CNY.

You have to book two hours prior to pickup time as we are an reservation service, not an on-demand one. Our drivers need time to reach you.

Where Do You Want to Go?

how to book hourly order 5Next, tell us where to pick you up. If you need to cross the border between Hong Kong and Shenzhen, check the box above. The trip fee will include two travels across the border. You can add stops if you want, but you can just tell us where to pick you up and you can talk to the driver where to take you directly. Most of our drivers are Chinese speakers, but drivers who travels within Hong Kong may speak English.

Choose Car Type

how to book hourly order 6Car types vary depending on where your travel will take place. For cross border travels, only Alphard are available, but for other trips sedans and buses are available too.

Payments

how to book hourly order 7Now, all you have to do is make a payment and you’re good to go!

 

 

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Work hard, play hard

Work hard, play hard

We’re on the seventh floor of a garden apartment in Longhua, Shenzhen. The whole team will be here for awhile. The boot camp mode is ON!

Many ask us how is Easiway different from other platforms. We are creating a professional fleet management system called Easishare Management System for car rental companies to effectively manage drivers and vehicles. Dispatchers can keep a close eye on drivers so they are not late and such. You know the drill.

Long story short, we make all players in the industry happy.

Definitely, it’s hard work for all team members. A good product calls for a close communicaton. That’s why we’re all here. We talk night and day fixing things, making things, having fun and enduring the occasional stressed-out phase.

There are other moments when you try to not feel awkward when an arguement between other team members get pretty heated up. Of course, we argue because we all care and it’s required for a good product to surface.

It all works beautifully because the sales team can give feedback to the dev team right away and the product becomes better each day.

We work hard. So we play hard (once in a while).

Guangzhou Tower

Guangzhou Tower

All team members went along with the sales team who had a meeting with a vendor in Guangzhou and got to see this beauty. Not a cloud in the sky. It was a good day.

We also stopped by Shamian Island to see some vintage buildings that stole our hearts. We did nothing, but walk and it was perfect.

Shamian Island

Shamian Island

In Guangzhou, there are a lot of fashion hopefuls who sell on online shopping giant Tao Bao which explains the ton of fashion photo shoots going on down the streets.

Young, but fierce

Young, but fierce

I shouldn’t stare at people but she was really pretty.

I shouldn’t stare at people but she was really pretty.

It was soothing especially because the atmostphere was so chill. Away from the boot camp, we enjoyed the peaceful faces there.

Work hard, play hard

Work hard, play hard

Work hard, play hard

After this trip, we’re here back to work.

This will be a time that will never come again. When will the team members ever be working together this closely to build something that we believe in?

It’s a process that needs dedication and commitment. Communication is key to bring everyone on the same page. Years and years later, we will keep remembering this time: our own good old days that made history.

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